Description

Encouraging your interested browsers to become loyal buyers.

Making contact with a potential consumer can be the difference between closing a sale or losing a lifelong consumer. 

A browse no buy, or browser abandonment email series can be the foundation to a loyal consumer that continuously chooses your company first and refers friends and family to you as well. 

When a potential consumer clicks on a product or service on your website, that means they are interested in what that item has to offer. Whether they left your site because they were unsure, they were distracted by outside factors, or they just weren’t convinced…

The Browser to Buyer Email Template Toolkit is the foundation to converting browsers to buyers. 

According to Klaviyo data, browser abandonment emails have a 0.96% conversion rate, which is 9.6 times higher than the average email. 

That means having an automated browser abandonment email series will help you close more sales in your sleep. 

What’s Included in Your Toolkit?

Customizable Email Copy Templates: 2 email templates that includes subject line and preview text options to increase open rates, customizable body copy to convert your browsers into loyal buyers and benefit-rich descriptions to help you highlight products/services, drive sales, and improve engagement.

Personalization – Increase your revenue by engaging with consumers at the start of their buyer’s journey. Build a deeper connection using personalized emails that highlight viewed items, offer special discount codes, and include testimonials that encourage a purchase. Your template clearly identifies areas that can be personalized so you can easily add your personal touch. 

Automation – Save time, energy, and effort while you build lasting impressions on autopilot. No matter the platform, the Browser to Buyer Email Template Toolkit is easy to automate so you can engage with your potential consumers no matter the time of day, ensure emails are sent in a timely manner, run A/B tests and even segment your audience once you’ve analyzed customer behavior. 

Strategy Suggestions – Maximize your ROI by using our proven strategy suggestions for higher conversion rates. These best practices are useful for helping you craft strong offers, compelling subject lines and persuasive CTA’s.

Lifetime Access to Template Updates: Marketing is ever-changing and that includes the world of email. By owning these email templates, you will have lifetime access to any updates we make in the future.

BONUSES

Figma Design Templates: Email design files in Figma to swap in your branding, copy, and images to see it all come together before you build in your email platform.

How-to Video Tutorials: Video tutorials for how to edit your designs in Figma and how to build your automation in Klaviyo, so you get step-by-step instructions from us to launch your templates.

BENEFITS

Converting Browsers to Buyers – Connecting with your potential consumers after they’ve visited your site and clicked on items they’re interested in without making a purchase is your opportunity to begin your effort to get your future customer to know, like, and trust your brand. With the Browser to Buyer Email Template Toolkit, you virtually walk your customer over to the cashier for checkout.  

Streamline Your Workflow – Convert your browser to buyers on autopilot when you use the Browser to Buyer Email Template Toolkit because we’ve used proven marketing strategies and a customer-centric approach to create an easy-to-use foundation that you can personalize for each product/service your store offers. All you have to do is plug in your brand’s information and automate sending so you can quickly and easily make contact with every customer in your store, share the benefits of their product/service and personally walk them over to checkout. 

Track & Analyze Data – Using the Browser to Buyer Email Template Toolkit provides you with an opportunity to track and analyze your consumers buying behavior, therefore giving you the ability to build a segmented list for a more optimized and personalized customer experience. 

Elevate Engagement Experience – By reaching out after a potential consumer has viewed specific products or services in your store, you’re giving them a feeling of exclusivity. You’re giving potential consumers an elevated online shopping experience that feels personalized. Sending browse no buy emails helps you connect with your consumers so you can build rapport, establish trust, and ultimately increase your revenue.

Imagine This

Let’s say you own a storefront… 

A potential consumer (browser) picks up an item they’re interested in and takes a good look at it before placing it down and leaving the store without making a purchase. 

Unfortunately, you have no way to make contact with that person in order to answer questions or sell them on the item they are clearly already interested in. 

However, with an online store, you can use your Browser to Buyer Email Template Toolkit to automatically make contact with your potential consumer after they’ve left your website. 

This gives you the opportunity to give them a personalized shopping experience, showcase your customer service skills, and turn them into a loyal buyer. 

A browse no buy email series welcomes browsers back to your site, encourages the sale, and even increases the possibility that they’ll purchase more than they originally intended to.

FAQs

Will I receive my toolkit right away? Yes! Once your purchase is complete, you will receive an email with the copy, design, and video tutorial files.

What formats do you offer? These templates and strategies work for any email platform you use. Our video tutorials walk you through building the emails in Klaviyo for a Shopify store, but the steps are transferable to any email software and ecommerce platform.

I already have browse abandonment templates in my email platform, so why do I need these? The email templates in your platform or ecommerce store are a great starting point! Our templates go beyond just the email itself. We provide sample copy, designed templates, and step-by-step instructions for how to launch your series. 

Our templates also include the latest marketing strategies for recovering lost sales so you have templates that convert and you learn the strategy behind them.